Vol. No. 16, Issue No. 10, October 2026
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New Books

Ebook: RM128
Rural Marketing
By Sanal Kumar Velayudhan

Ebook: RM129
Australian Rural Entrepreneurs
By Kerry Anderson

Ebook: RM130
Peppermint Kings
By Dan Allosso
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Articles
Adoption of Fintech in Rural India: A Study on Awareness, Usage, Challenges, and Prospects for Enhancing Financial Inclusion.
By Kumar, Mahalakshmi;Suresh, M.
REST Journal on Banking Accounting & Business. Jun2026, Vol. 5 Issue 2, p1-12. 12p.


Abstract :Financial Technology (FinTech) has become a revolution in the financial industry that facilitates quicker, more effective, and convenient financial services. Throughout the past years, the rate of digital financial services growth in India has been high, but the uptake of FinTech in rural territories is still disproportionate because of numerous socio-economic and technological issues. The proposed research would analyze the awareness level, usage, and determinants of FinTech adoption in rural India and the effects of Fintech on financial inclusion. The proposed paper will be grounded on the primary data obtained in rural locations by the instrument of the structured questionnaires involving 170 respondents. Some of the variables that the study will be concentrating on include perceived usefulness, ease of use, trust, risk and financial literacy. The data is interpreted by using statistical data such as the percentage analysis, chi-square test, correlation and regression analysis to find out that despite the gradual rise of FinTech services awareness in rural areas, the overall adoption rate has been moderate. The reasons related to financial literacy, perceived usefulness, and ease of use are considered to have a positive impact on FinTech adoption, and security, absence of digital capabilities, and a lack of good infrastructure are considered the key obstacles. Another important relationship that is identified in the research is the demographic variables such as gender and the use of FinTech. [ABSTRACT FROM AUTHOR]
A STUDY ON THE ROLE OF FINANCIAL INCLUSION AND MICROFINANCE IN RURAL INDIA.
By AISHWARYA, VEMUGANTI;REDDY, M. SREEDHAR
International Scientific Journal of Engineering & Management. Aug2026, Vol. 5 Issue 8, p1-5. 5p.


Abstract :Financial inclusion has emerged as a mechanism for achieving inclusive and sustainable economic development in India. It refers to the availability and effective use of affordable, accessible, timely financial services, particularly by economically weaker and socially disadvantaged groups. Services include savings accounts, credit, insurance, pensions, remittances, and digital payments. In rural India, financial inclusion is especially significant because many households have historically experienced limited access to organized banking and often depend on informal lenders. Microfinance complements financial inclusion by providing small loans and services to low-income individuals and micro-entrepreneurs. This study examines socioeconomic improvements, government support, barriers, and financial service utilization among rural households. [ABSTRACT FROM AUTHOR]
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News
Weak monsoon unlikely to dent rural demand, Crisil says; Diamond, specialty chemicals, polyester textiles face war risks
By Mint; Sep 30 2026
Why educating girls in rural India needs more than just a clasroom
By Times of India; Sep 16 2026

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